During my internship at Skyline Printing & Merchandising, a local print and apparel company in Northwest Arkansas, I developed a comprehensive brand identity guide to ensure consistency across internal and external design work. Skyline’s personality is energetic, friendly, and community-oriented. My goal was to reflect that approachable and trustworthy nature throughout the identity system. The result is a cohesive brand framework that supports their work in embroidery, apparel printing, and merchandise production.